An online shopping cart is a vital component of every e commerce website, and there are several things you should consider when selecting a shopping cart for e commerce. You need to pick a cart that permits a range of payment services, and that offers competent customer and product management. The essential features that all online shopping carts should have are a shipping calculator, an on screen shopping list, address book functionality, different layouts, multiple shipping options, inbuilt tax and shipping calculation and a smooth checkout process.
One reason why online shopping carts are a breakthrough in e commerce, is that they can be integrated into existing websites. Also, they are entirely customizable. Good e commerce shopping cart software will have customizable website templates, e commerce web hosting, payment gateway solutions, a live chat feature, an inventory management help desk, ERP Solutions, a merchant account, and lots more.
A third party payment processor and merchant account are important in an online shopping cart, because they make the sales process more convenient and spare the customer the hassle of writing out a check, or having to phone in to order. However, before obtaining a merchant account, you should calculate your actual (or predicted) margins, your company resources and your sales turnover. Payment gateways are another e commerce breakthrough, as they are very useful for purchasing services and goods online. Several forms of payment, including credit cards, can be used with payment gateways.
These days, online shopping carts support all the most reputable payment gateway solutions, such as Paypal. It is well worth visiting Paypal to find out more about the ground breaking e commerce solutions they can provide. Integrating your website with an online shopping cart, that has the above mentioned features, will put you on the right path to e commerce success.